Streamworks Blog | data segmenting

August 16, 2022 database services data segmenting data hygiene

A Quick Guide to Vulnerab...

We've all heard the news. It seems a major new one comes out every month or two. They ha...

July 19, 2022 database services data segmenting data hygiene

In a previous post, we shared how to start protecting your sensitive data.

September 17, 2019 data segmenting secure communications finance

Marketing, especially in the digital realm, is a whole different beast when it comes to ...

November 21, 2017 database services data segmenting data hygiene

Right offer, right audience, right time—those have been marketing’s three tent poles sin...

March 28, 2016 data segmenting direct mail

How do you market to your customers if you aren’t aware of their needs? Better yet, how do...

December 10, 2015 data segmenting marketing strategy inbound marketing content marketing

A buyer persona is a research-based representation of your ideal customers based on demogr...

January 21, 2015 database services data segmenting

Send the right offer (or message) to the right audience at the right time. It’s an old ma...