<img height="1" width="1" src="https://www.facebook.com/tr?id=1822328764713115&amp;ev=PageView &amp;noscript=1">


Latest Stories

Featured Stories

Filter By Categories
March 09, 2021

Why You Should Be Using Precanceled Stamps

SW_Picture Postage


Many direct marketers believe an envelope with a stamp will get noticed more often and portray a personal touch to a direct mail campaign. 


This may be true, but the cost difference between a first-class stamp and a presort permit imprint may affect your ROI. Using a precanceled stamp instead of a permit imprint is one way to offset the cost while portraying the personal touch to get noticed and are available as self-adhesive as well.

Precanceled stamps are special stamps in small denominations and are specifically for presorted First-Class Mail® and USPS® Marketing Mail mailings. Mailers apply these special stamps to envelopes at a lower postage price and pay the difference through your postage permit account. Precanceled stamps are available in various non-denominations, and price varies by category.


Screen Shot 2021-01-19 at 2.29.28 PM


Precanceled stamps come preprinted with the required rate markings. First-Class Mail® precanceled stamps say "PRESORTED FIRST-CLASS." USPS Marketing Mail® precanceled stamps say "PRSRT STD" or "NONPROFIT ORG."


Uncover opportunities to improve your existing marketing campaigns by saving money. Sign up for our FREE Education Email Series Direct Mail: Cost Reduction Strategies for more cost-saving strategies. 

Sign Up for Free Email Series - Cost Reduction Strategies



Subscribe Email

Produce your next direct mail campaign efficiently & on buget. Click to learn more.